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CARITA – Maison de beauté

2022 Christmas campaign featuring a paper Carita House of Beauty.

Set design & Paper art / studio maud vantours

Agency / Publicis Luxe

Photography / Nikolaz Lecoq

 

Scenography / Art Direction / Paper art

Design of the scenography to illustrate each of the brand’s iconic products. Design of the carpet pattern inspired by the Carita logo.

Creation of a paper model of the Carita Beauty House located at 11 rue du Faubourg Saint-Honoré – Paris.

Reinterpretation of the House’s photographic archives.

Art direction & Paper art / studio maud vantours